Essential Job Functions: 

• Lead marketing efforts in St. Johns County to support the community-wide opioid response program
• Support the marketing department's initiatives with the planning, executing, and tracking of marketing programs such as email, event, social media, or content marketing
• Coordinate marketing and community events, including overseeing logistics, managing registrations, coordinating with vendors, creating iteneraries, and ordering marketing collateral
• Coordinate product, event, or content email marketing campaigns, including copy, scheduling, testing, and database management
• Create, proofread, and edit copy for various marketing channels, ensuring consistent voice
• Assist with developing and managing content and social media marketing programs, including blogs and public relations efforts
• Evaluate and monitor campaign performance on an ongoing basis by analyzing key metrics and creating comprehensive reports
• Manage relationships with external vendors to ensure high-quality and timely execution of marketing programs, and to ensure competitiveness
• Conduct market research and identify trends

Qualification Requirements: To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Minimum Education and/or Experience:  Bachelor's Degree in Marketing, Communications, English, Public Relations or Journalism. Two to Five (2-5) years of experience in a communications or marketing role.

Knowledge/Skills/and Abilities: 

• Superior time management and organizational skills and ability to meet deadlines
• An analytical mind and ability to think critically
• Exceptional writing and interpersonal communication skills
• Ability to work both independently and as part of a team
• Familiar with MS Word, Excel and PowerPoint and capable of creating visually compelling presentations
• Familiarity with Adobe Creative Cloud software and WordPress Content Management System
• Proven knowledge of communications and marketing ethics and best practices
• Proficient public speaking abilities are an asset

Necessary Special Requirements: Possession of a valid Florida driver's license, acceptable driving record, and proof of personal automobile insurance if required to drive an SMA vehicle and/or use a personal vehicle for SMA business. Complete State of Florida mandatory background screening prior to start of employment.  Complete SMA required training during the first six (6) months of employment and updated if required.

Physical: Mobility and ability to bend and reach during an 8-12 hour day. Able to lift minimum 10 pounds. Visual and auditory acuity sufficient to evaluate, intervene, treat, and record client health care needs. Fine motor skills for legible and accurate charting, daily correspondence and presentation, either manually or orally. Work endurance ability to work 8-12 hour shifts with a meal break, as possible. Routine 8-12 hour shifts. Hours and days off may vary. Extra hours may be required. Work assignment locations may vary.

Application:This class specification is intended to identify the class and illustrate the kinds of duties that may be assigned to its incumbents.  It should not be interpreted as describing all of the duties whose performance may ever be required of such an employee or be used to limit the nature and extent of assignments such individuals may be given.